Advertising Options

Dedicated Email Blasts

Your message, exclusively delivered to our verified opt-in audience of horse racing fans.

Email Blast Features

  • Dedicated blasts to your full audience
  • Automatic resends to non-openers
  • Click-through and open rate reporting
  • Custom subject line & preheader guidance
  • Test emails sent before deployment
155,000+ Emails Active in the Last 6 Months

A highly engaged, opt-in subscriber base of verified horse racing enthusiasts — not rented or purchased lists.

Investment

Email Blast Rates

Greater frequency = greater savings. All rates are per blast.

Frequency Rate per Blast Total Contract
1x $2,500 $2,500
2x $2,250 $4,500
3x $2,000 $6,000
4x $1,750 $7,000
Horse Races Now App
Requirements

Creative Specifications

Everything you need to know to get your campaign live fast.

Provide a single image in GIF, JPG, or PNG format. Creative should be approximately 600 pixels wide.

Please provide a text-only version of the HTML creative. The HTML version will be distributed to most users. If a user has opted out of HTML emails, we will send the text-only version.

Provide the destination URL for all click-through links in your creative.

Submit creative materials as a single image in GIF, JPG, or PNG format at least 3 days prior to the test date to cyndi@horseracesnow.com.

Creative materials can be produced on request. Production costs will be quoted prior to work beginning.

We will send a test email to a supplied list of email addresses for approval before deployment.

Subject line: recommended under 30 characters, maximum 50.
Preheader: shown below the subject line in most email clients — aim for 30–60 characters.

Ready to Advertise?

Contact our digital advertising team to get started today.

Cyndi Greathouse — Digital Advertising

cyndi@horseracesnow.com